Oroom.One for E-commerce

Combine your store's measurable performance with your sales team's effectiveness.
Your team closes.

Your store and your sales team - finally in sync. E-commerce data that drives sales. Sales results that show up in your analytics.

A new sales channel that makes the most of your store and your team.

◧
◼
◎
◍
◒
Offers (24)
Search...
24
Sent
14
Opened
9 ▲12%
Closed
PLN 87,600
Pipeline
SentNegotiationContractDepositRejected
ClientOfferStatusValueScore
AKAnna KowalskaTechCorp LLC
Business Plan 12MPROPOSAL SENTPLN 2,40092
TSTechSolutionsoffer opened 3×
Enterprise AnnualACCEPTEDPLN 5,80074
MNMarek Nowakclicked after receiving an email
Starter + OnboardingOPENEDPLN 1,20058
Do you recognize any of these situations?

The store works. The team sells.
And yet something's missing?

This isn't a coincidence. It's a gap between your store and your team - one that can be identified and closed.

01

You sell online, but make money offline

You have a store, a catalog and marketing traffic. But when things get serious, the customer still ends up talking to a salesperson. The cart is the start, not the end of the sale.

  • Price lists are negotiated
  • Offers are tailored
Your e-commerce is a storefront. Sales happen outside it.
02

Salespeople prepare offers instead of selling

Offers are created manually: Word, PDFs, copy-paste from old files. Every quote takes hours of work and carries the risk of errors.

  • No templates or automation
  • No control over pricing versions
  • No repeatable process
Your sales team does operational work instead of closing deals.
03

You send an offer and… silence follows

You do not know whether the customer opened it, what caught their attention, when they returned to the document or when the best moment to follow up is.

  • No data about customer behavior
  • No follow-through with the customer
You act on intuition instead of data.
04

Customer data is scattered across systems

Store → email → phone → offer → CRM. The customer history is scattered, and the salesperson calls without context.

  • Marketing does not know what closed the sale
  • No single source of truth about the customer
You do not have a single source of truth about the customer.
05

Marketing delivers leads. Sales gets the credit.

Ads generate traffic and inquiries. But when a salesperson takes over, you lose visibility. Analytics sees clicks, not revenue.

  • You do not know which campaigns really sell
  • Your budgets are based on incomplete data
ROAS is a guess, not a metric.
06

Your e-commerce works… and blocks growth

You have a store, ERP and processes. You do not want a revolution or a full rebuild. You need integration instead of migration.

  • B2B and direct sales layer
  • Expansion without operational risk
You want to add a sales engine, not build a new car.
Salesperson

You know when the customer reads your offer.
You call at the right moment. Not too early. Not too late. At the right time.

What no ordinary CRM has

An offer as a page.
Responsive, interactive, inviting.

The salesperson puts together an offer and sends it by email, SMS, WhatsApp or chat.

01

A dedicated offer page
in a few minutes!

Buying through the shopping cart, accepting the offer and giving consent, negotiating the price, or something else? All scenarios are possible.

  • Products for one-time purchase, subscriptions and packages in one offer
  • A unique link - customers open the offer like a regular web page, wherever they need it.
  • Visually consistent with your brand
  • Salespeople put together an offer in minutes, not hours
Product offer
Business Plan · 12 months
Annual subscription
Subscription
PLN 2,400
Premium Onboarding
One-time
Service
PLN 800
ERP Integration
One-time
Product
PLN 1,200
Offer linkoo4ecom.com/offer/ak-2024
02

You know when the customer
reads your offer

The system tracks each time the offer is opened: when the customer opened it, how long they spent on it and which items they paused at. The salesperson gets a signal instead of calling without context.

  • You call while the customer is reading - not three days later
  • You know which items they paused at before the conversation starts
  • You can see whether they came back - and how many times
  • No more “I'll check and call you back”
Sales funnel · ak-2024
SentNegotiationContractDeposit
PROPOSAL SENTuser · today 14:32
Base: PLN 4,400.00
Proposed: PLN 4,400.00
Session time: 3 min 48 sec
"Stopped at: Business Plan · pricing section"
ACCEPTEDadmin · yesterday 11:05
Base: PLN 4,400.00
Proposed: PLN 4,000.00
Discount: PLN 400.00
◌The customer returned to the offer - a good moment to call.
Sales Manager

You can see every offer from every salesperson and assess sales forecasts accurately.
No more “I was just about to do it.”

Offer and sales analytics

Progress of every offer.
Results of every salesperson.

A full view of the offer lifecycle, pipeline conversion and team effectiveness.

Offer pipeline - current month
24
Sent
14
Opened
7
Negotiations
9 ▲12%
Closed
Conversion: 37.5%Avg. time to close: 8 daysPipeline value: PLN 87,600
Salesperson effectiveness
Peter K.
78%
Martha W.
62%
Thomas B.
44%
Offer engagement
Avg. time to open4 h
Return visits to offers2.4×
Avg. session time3:20
CEO / Owner

Which salesperson closes? Which one only sends offers?
You manage results, not conversations.

Google Analytics 4 · GTM

You know which ad
actually drove the sale.

Most companies lose attribution when the customer moves from the store to a salesperson's offer. OO4Ecom connects these two worlds under one client_id, so no conversion is lost.

Customer path - full visibility in GA4
E-store
First visit
from a Google Ads campaign
client_id: usr_7f3a
page_view · add_to_cart
Offer page
Salesperson sends a link
dedicated offer page
client_id: usr_7f3a
offer_opened · item_viewed
funnel_stage_changed
Purchase
Conversion completed
attributed to the campaign source
client_id: usr_7f3a
GA4Multi-domain tracking - one client_id across the whole pathConnected
01

You do not lose ad attribution

With multi-domain tracking, the customer is recognized by the same client_id from the ad click, through the offer, to the purchase. You know which campaign actually generated revenue.

02

Intermediate funnel events go to GA4

OO4Ecom sends events at every stage: when an offer is opened, its stage changes or it is accepted. Optimize campaigns for your actual sales pipeline, not just clicks.

03

Works with your current GTM container

You do not have to rewrite anything. Offer events go to the same data streams as other events from your store.

Events sent to GA4
offer_sent
offer_opened
item_viewed
funnel_stage_changed
offer_accepted
purchase
Marketing Manager

Your campaigns generate traffic. But do they generate revenue?
Now you know. No matter how or when the deal closes.

One system. Four areas.

Everything your
sales and marketing team needs.

CMS

Offer management

Product, subscription and package catalog. A salesperson builds an offer in minutes.

  • Catalog and dedicated offer pages
  • Updates without developers
  • Integrations with listing portals
CRM

Lead management

Contact history from store visit through offer to closed sale.

  • Activity and interaction history
  • Lead scoring and tagging
  • Tasks and calendar for the team
Automation

Marketing automation

Real-time response to customer behavior, without manual supervision.

  • Drag-and-drop scenarios
  • Email, SMS and pop-ups in one place
  • Real-time response to events
Analytics

Data and reporting

Offer pipeline, salesperson effectiveness and full integration with GA4 and GTM.

  • Pipeline and offer conversion
  • Results of every salesperson
  • GA4 events across the whole funnel
IntegrationsERP·Google Analytics 4·GTM·External APIs·E-commerce platforms

Ready for a new sales
channel?

Let's talk about how OO4Ecom could work in your business model. No obligation - we start with a conversation.

Let's talk →